Are you overwhelmed by the complexities of social media advertising? Look no further! Anthus is here to simplify the process, providing tailored solutions to help your business navigate the world of Facebook and Instagram ads. Discover how our comprehensive services as a Facebook ad agency can elevate your advertising game and drive results.
Anthus is here to serve as your Facebook & Instagram Ads Manager
As a leading marketing agency, Anthus specializes in managing Facebook and Instagram ad campaigns for businesses of all sizes. Our team of experts understands the ins and outs of social media advertising, ensuring that your campaigns are optimized for maximum results. When you partner with Anthus, you’re not just outsourcing your advertising needs – you’re gaining a dedicated team of professionals committed to helping your business succeed in the ever-evolving digital landscape.
By choosing Anthus as your Facebook advertising agency, you’ll gain access to a wealth of knowledge and expertise. As one of the leading Facebook ads agencies, we offer:
- Up-to-date knowledge of the latest industry trends
- Cutting-edge tools to make your ads stand out from the competition
- Solutions for both beginners and experienced advertisers
Whether you’re new to social media advertising or a seasoned pro looking to scale your efforts, Anthus has the solutions you need to achieve your goals.
Defining Your Goals and Objectives
An essential step in any successful advertising campaign is identifying your goals and objectives. This not only gives you a clear direction, but also helps you evaluate different Facebook advertising agencies to find the one that best aligns with your needs. Anthus collaborates with clients to identify their goals and objectives for successful search engine marketing campaigns on Facebook and Instagram, ensuring a strong foundation for your advertising strategy.
Our “deliverable-goal-end result approach” allows us to understand the deliverables, establish the objectives of those deliverables, and subsequently ascertain the desired outcomes. This process ensures that your advertising campaigns are tailored to meet the unique needs of your business and target audience.
Setting up Facebook and Instagram Profiles & Pages
Creating a strong online presence is crucial for any business, and that starts with setting up a Facebook business page and Instagram profiles. Anthus is here to help, providing social media marketing services that streamline the process and set you up for success. Our team will work with you to create engaging and visually appealing profiles that showcase your brand and attract potential customers.
With Anthus by your side, you’ll benefit from our expertise in:
- Creating clickable tags for purchases on Instagram
- Setting up a Meta Business Account to enable efficient ad management
- Connecting your Meta Ads Account with your CRM and other services, ensuring a smooth and seamless integration that saves you time and effort.
Setting Up a Meta Business Account
With a Meta Business Account, you’ll have a centralized hub for managing your advertising campaigns on Facebook and Instagram. Anthus provides social media management services to help clients set up a Meta Business Account, allowing for streamlined ad management and enhanced efficiency.
By consolidating your advertising efforts into one platform, you’ll have more time to focus on what matters most – growing your business.
Setting Up and Installing Facebook Pixel
To optimize your advertising campaigns, it’s essential to leverage powerful tools like Facebook Pixel and Facebook Ad Manager. This tool is used for tracking and optimization, providing valuable insights into the performance of your ads.
Anthus guarantees a successful setup and installation of Facebook Pixel, ensuring that you can make data-driven decisions and continuously improve your campaigns for maximum results.
Setting up a Meta Ads Account
Creating and managing ad campaigns on a Meta Ads Account involves establishing the ad, targeting the appropriate audience, and monitoring the ad’s performance. Anthus facilitates the setup of a Meta Ads Account for clients to manage their advertising campaigns, ensuring that your ads reach the right people at the right time. With our help, you’ll be able to configure your ads with the appropriate parameters, including location, age, gender, interests, and more.
By connecting various services to your Meta Ads Account, such as:
- Facebook Pages
- Instagram (with Instagram advertising capabilities)
- Messenger
You’ll have a comprehensive view of your advertising efforts. Anthus is here to provide a seamless connection between your Meta Ads Account and these services, enabling you to manage your Facebook presence and access your account with ease.
Connecting CRMs and Other Services to your Meta Ads Account
Anthus facilitates integration of CRMs and other services by connecting them to clients’ needs. Meta Ads Accounts for a smooth experience. This ensures that all your advertising data is in one place, making it easier to analyze and optimize your campaigns.
By streamlining the integration process, Anthus helps you save time and resources, allowing you to focus on growing your business while we handle the complexities of social media advertising.
Turn-Key Ad Creative
In addition to our comprehensive social media management services, Anthus offers turn-key ad creative solutions that set your campaigns apart from the competition. As one of the leading ad agencies, our team of experts is skilled in creating eye-catching images, graphics, and videos that resonate with your target audience, ensuring that your ads are both visually appealing and effective at driving results.
With our creative solutions, you can be sure that your campaigns will stand out and capture the attention of your audience.
Images & Graphics
Anthus specializes in creating visually appealing images and graphics for ad campaigns. We understand the importance of capturing your audience’s attention and conveying your brand message in a compelling way. Our team will work closely with you to design custom images and graphics that resonate with your target audience, ensuring that your ad campaigns are not only eye-catching but also effective at driving results.
We take pride in our ability to create visuals that are both aesthetically pleasing and strategically effective.
Video Editing (with provided or stock video)
Video content is increasingly popular on social media platforms, and Anthus is here to help you make the most of this powerful medium. We offer video editing services utilizing provided or stock footage, ensuring that your videos stand out and engage your audience.
Our team is skilled in trimming, cropping, adding text, and incorporating music to create professional and captivating video content that aligns with your brand and advertising goals.
Videography coaching & services
For businesses looking to create their own video content, Anthus offers videography coaching and services designed to hone your skills and elevate your content. Our coaching programs cover a range of topics, including:
- Filming techniques
- Editing
- Workflow
- Monetization strategies
Whether you’re new to videography or looking to refine your skills, Anthus is here to support your journey and help you create high-quality video content that sets your brand apart.
Now is the time for service businesses to use short form content to their advantage
In today’s fast-paced digital landscape, short-form content is more important than ever for service businesses, especially in the realm of digital marketing. By creating easily digestible content, you can capture your audience’s attention and communicate your message effectively.
Anthus understands the power of short-form content and is here to help your business leverage this trend to your advantage. We offer a range of services, including:
- Engaging blog posts
- Infographics
- Captivating social media posts
- Videos
We’ll work with you to create content that resonates with your audience and drives results.
The Best Meta Ads Campaign Types for Service Businesses
To help service businesses achieve their advertising goals, Anthus recommends the following Meta Ads campaign types:
- Lead form ads
- Traffic ads
- Phone call ads
- Awareness ads
Each campaign type serves a different purpose and offers unique advantages, ensuring that you can reach your target audience and accomplish your desired objectives.
With Anthus by your side, you’ll have the guidance and expertise needed to implement the most effective campaigns for your business.
Facebook Lead Form Ads
Facebook Lead Form. Ads are an excellent tool for generating leads directly on the platform. These ads make it easy for users to submit their contact information without leaving Facebook, streamlining the lead generation process and increasing the likelihood of conversion.
With Anthus’ expertise in creating effective lead form ads, your business can tap into this powerful feature and drive results.
Traffic Ads
Driving potential customers to your website or landing page is crucial for any business, and Traffic Ads are designed to do just that. These ads feature a button or link that redirects users to your desired page, increasing website traffic and the potential for conversions.
Anthus is skilled in creating and optimizing Traffic Ads, ensuring that your campaigns are effective at driving users to your site and achieving your advertising goals.
Phone Call Ads
Phone Call. Ads are a powerful tool for service businesses that rely on phone calls to generate leads and sales. These ads encourage users to call your business directly from the ad, making it easy for potential customers to get in touch with you.
Anthus has the expertise to create compelling Phone Call Ads that drive results, ensuring that your business can benefit from this effective advertising strategy.
Awareness Ads (cheapest way to get your name out there)
For businesses looking to increase brand visibility and recognition without breaking the bank, Awareness Ads are an affordable solution. These ads are designed to reach a wide audience and raise awareness of your brand, making them an ideal option for businesses on a tight budget. In the world of disruptive advertising, Awareness Ads stand out as a cost-effective choice.
By partnering with Anthus, you’ll benefit from our expertise in creating cost-effective Awareness. Ads that effectively get your name out there and drive results.
Starting Point: What to budget on monthly ads
Determining the right budget for your advertising campaigns is crucial for maximizing results and minimizing costs. At Anthus, we provide guidance on monthly ad budgeting, discussing the pros and cons of various spending levels, and helping you make informed decisions about how much to invest in Facebook and Instagram Ads.
Whether you’re just starting out or looking to scale your advertising efforts, we’re here to help you find the perfect balance between cost and results.
Pros and cons of spending under $500 / mo
Spending under $500 per month on ads offers several benefits, including cost-effectiveness, the ability to experiment with various campaigns and strategies, and targeted reach. However, there are also disadvantages, such as limited reach, competition with larger budgets, and limited data and insights.
Anthus can help you navigate the pros and cons of smaller advertising budgets, ensuring that you make the most of your investment and achieve your desired results.
When it’s time to spend $500 – 1000 / mo
When your business is ready to scale, increasing your advertising spending to $500-$1,000 per month can yield significant benefits. This budget range allows you to reach a broader audience, generate more leads, and achieve greater results from your advertising campaigns.
As your partner in advertising, Anthus can help you determine when it’s time to increase your ad spend and ensure that your campaigns are optimized for maximum impact.
When it’s time to spend more than $1000 / mo
Investing more than $1,000 per month in advertising can yield even greater outcomes and reach a broader audience. However, it’s essential to ensure that your campaigns are optimized and managed effectively to make the most of your increased budget.
Anthus can assist you in determining when it’s appropriate to spend more than $1,000 per month on ads and provide valuable insights and guidance on best practices to maximize your return on investment.
Contact Anthus today if you’d like to explore Meta Advertising
If you’re ready to take your advertising to the next level, contact Anthus today to explore the exciting world of Meta Advertising. Our team of experts will provide a personalized consultation and strategy tailored to your unique business needs and goals.
With Anthus by your side, you’ll have the tools, expertise, and support you need to make your advertising campaigns a success.
Frequently Asked Questions
What is a Facebook ad agency?
A Facebook ad agency is a team of experts in the field, experienced in developing and executing campaigns for optimal performance. They have the knowledge to craft effective copy and offers to generate leads and conversions.
How much does it cost to hire a Facebook ad agency?
Hiring a Facebook ad agency can range from $1000 to $3000 per campaign, with an ad spend of at least $500. Alternatively, agencies may charge an hourly rate, with the average rate being around $137.50 and potentially reaching up to $500 per hour.
Are Facebook ad agencies worth it?
Hiring a Facebook ads agency can be more cost-effective in the long run, as they work to improve and ensure the success of your marketing campaigns. Overall, they are worth it.
How much does a Facebook ad agency make?
On average, a Facebook ad agency can make up to $137.38 per hour worldwide and $136.69 per hour in the US.
How do Instagram marketing agencies work?
Instagram Marketing Agencies help businesses create and maintain their Instagram ad campaigns. They produce content for clients to connect with audiences on social, write posts, produce videos, and place ads for them.
Additionally, they connect brands and content creators through services like brand campaigns and long-term partnerships.
